Program Information

School: Vancouver Island University
Faculty: Business and Management
Degree: Bachelor
Field of Study: Marketing/Marketing Management, General
Description: The Marketing major is a popular specialization offered through the Bachelor of Business Administration program.

Marketing graduates find great career opportunities! A career in marketing can take you anywhere and offer you work on any scale. Past graduates of VIU’s Marketing program can be found working internationally, nationally, and locally. They are working in fields as diverse as brand management, consulting, sales management, retail management, tourism, entrepreneurship, advertising, website planning, internet advertising, virtual community manangement, social media management, and government.

URL: Business Administration – Marketing at Vancouver Island University
Length: 4 Year(s)
Cost per year:*
International: $17,519
Careers: Fundraising Consultants,Buyers,Advertising and Promotion Consultants

Admission Requirements


These courses are intended as guidelines. Speak to your guidance counsellor to see what courses are offered at your school.

  •  Grade12 English 
  •  Grade12 Principles of Mathematics  or  Grade12 Applied Mathematics 

– graduation from a B.C. secondary school, or equivalent, with a minimum “C” grade in either English 12 or English 12 First Peoples; – previous degree from a recognized university; – visiting student from a college or university (a “Letter of Permission” from the home institution is required); – transfer student from a college or university (at least 24 transferable university-level credits completed); – mature student—at least 21 years of age (or will turn 21 in the first semester of admission) and has a minimum “C” grade in either English 12 or English 12 First Peoples. Priority will be given to students with Mathematics 12. Students without Mathematics 12 must have a minimum grade of C+ in Principles of Mathematics 11 and must upgrade with MATH 151 during the first semester.