|Faculty:||John Molson School of Business|
|Field of Study:||Marketing/Marketing Management, General
|Description:||Marketing is the art of persuasion: how to convey ideas, manage buzz and create desire. You persuade people to do things like: buy a car or vote for a politician. And it doesn’t matter if you sell smart phones or sustainable living, you’ll learn the strategies, tactics and measurements behind influencing consumer choices.
Work terms make it possible for you to: plan and organize events, conduct marketing research, project development and analysis, participate in fundraising campaigns, review merchandising trends, and create public relations strategies and perform related tasks. The Co-op program gives you the chance to complete paid work terms that last 12 to 16 weeks.
|URL:||Marketing (BComm) at Concordia University|
|Cost per year:*||
|Careers:||Fundraising Consultants,Buyers,Advertising and Promotion Consultants|
|Grade for Entrance Previous Year (%)*||80|
These courses are intended as guidelines. Speak to your guidance counsellor to see what courses are offered at your school.